Sports sponsorship dominates as sponsors go local
Sponsors in the retail sector are increasingly focusing on grassroots, rather than national spending, according to a global study by Sponsorium.Read more
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Eels sign Shine Lawyers
The Parramatta Eels NRL club has added Shine Lawyers to its sponsorship inventory, and club management is claiming its sponsorship roster is now "the most commercially successful" in the club's history.Read more
Richmond gets new Décor
Homewares brand DRead more
FFA commercial review to change football's sponsorship landscape
Newly appointed Football Federation Australia head of commercial, Luke Bould, has outlined ambitious plans for the future of football sponsorship in Australia.Read more
ANZ renews largest women's sports sponsorship
ANZ has renewed its naming rights to the trans-Tasman netball competition for a further three years.Read more
Pulsar Watches becomes V8 Supercars sponsor
Seiko Watch brand, Pulsar Watches, has become the official watch partner of the V8 Supercars.Read more
Hi-Tec Oils expands rally sponsorship, more deals soon
Hi-Tec Oils has become the official oil supplier of the Australian Rally Championship after asking customers what sponsorships it should support.Read more
Vixens pack another sponsor
Netball franchise the Melbourne Vixens has followed up its partnership with Victoria University with a corporate partnership with Antler Luggage.Read more
ANPHA's $25m sponsorship campaign in limbo
Australian National Preventative Health Association CEO Louise Sylvan has confirmed that the organisation has exhausted its $25 million sponsorship budget and isn't sure if it will receive further funding.Read more
Broncos renew community arrangement for indigenous health
The Brisbane Broncos and the Institute for Urban Indigenous Health (IUIH) have renewed their sponsorship arrangement known as Deadly Choices.Read more
