Widely available high speed internet will change the way sports broadcast rights are negotiated and how sponsors and rights holders engage their audiences, according to NBN Co general manger of media and commercial strategy, Landry Fevre.Read more
The Brisbane Broncos NRL club has announced a 22% rise in half year profit before-tax, with a solid increase in sponsorship revenue to cover lower corporate sales and recoveries from the NRL.Read more
The Hong Kong Economic and Trade Office (HKETO) has signed on as the principal partner to New South Wales Rugby Union's Schoolboy Sevens 2013 Championshipto be held at Easts Rugby Club.Read more
Cricket NSW new CEO Andrew Jones says the combination of free-to-air television and new player signings will translate into increased sponsorship revenue for its Big Bash League.Read more
Mining company Kaboko Mining has extended its association with the Perth Glory A-League team to cover the team's annual pre-season tour of South Africa.Read more
Dick Smith has made its first move since being acquired by Anchorage Capital Partners, signing a principal partnership with the Melbourne Stars Big Bash team.Read more
Car rental company Europcar has extended its involvement with Australian cycling race the Tour Down Under to the 2014, after also extending the sponsorship of its Tour de France team, Team Europcar.Read more