Online broadcast lifting sponsorship : Football West
Football West says its focus on improving its digital strategy has paid off, with new sponsorship revenue.Read more
More latest news - page 1132
Basketball deal with China opens up new commercial opportunities
Basketball Australia says its four-year deal with the Chinese Basketball Association has opened up a range of new commercial opportunities.Read more
Knights help sponsor comply with strict NZ gambling ad laws
In a bid to comply with strict gambling advertising restrictions in New Zealand, Sportsbet.com.au has created a unique activation with the Newcastle Knights NRL club that will replace the company's upper-back-of-jersey logo with fans' Twitter handles ahead of its match with the NZ Warriors on May 26.Read more
Belvoir appoints new head of development
The Belvoir St Theatre company has secured a new head of development to look after its philanthropy, fundraising and partnerships.Read more
New technology a boost for Melbourne Marathon sponsors
For the first time in Australia, the Medibank Melbourne Marathon Festival will use new US-based digital technology Virtual Race Bags to lift sponsor exposure and improve competitor experience.Read more
Law firm sticks with Writers' Festival
The Sydney Writers' Festival has renewed its legal partner, global law firm K&L Gates, on a one-year deal, the fourth year in a row in which the firm (and its predecessor Middletons) has partnered the event.Read more
Sharks do security deal
Cronulla Sharks NRL club has announced security company AVS Security as its official security partner on a three-year, six-figure deal.Read more
Citibank expands Swans game day leveraging
Citibank has rolled out a new match-day activation with the Sydney Swans AFL team that combines social media, fan engagement and ongoing interaction.Read more
Aus Post takes new approach to sponsorship
In an unusual approach to allocating sponsorship budget, Australia Post has put out an open call to rights holders that might be interested in joining its new community program to be known as "Our Neighbourhood".Read more
ESP opens in Perth; M&C Saatchi appoints new MD
Sports marketing agency Elite Sports Properties has expanded into Western Australia with the acquisition of Perth-based Vault Sports Management; while M&C Saatchi has appointed a new managing director in Sydney.Read more
