Big Bash rounds out blue chip sponsor list
The Commonwealth Bank has expanded its cricket sponsorship portfolio, signing a major deal with the KFC T20 Big Bash League (BBL).Read more
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Sharks lose key sponsors
Energy drink Shark Energy will not return as the front of jersey sponsor for the Cronulla Sharks NRL club despite having two-years remaining on its contract.Read more
Lions secure sponsor for new event
The Brisbane Lions AFL club has secured a naming rights partner for its 10-year anniversary lunch celebrating its feat of winning the AFL grand final three years in a row from 2001 to 2003.Read more
Rabbitohs jump on membership partner
The South Sydney Rabbitohs NRL club has signed a Canberra-based organisation as its membership partner for 2013.Read more
Gilbert expands deal with RugbyWA
Sports equipment manufacturer Gilbert has expanded its deal with RugbyWA and will now promote a range of Gilbert products at a grassroots level.Read more
Pepsi switches in the V8s
PepsiCo brand Pepsi Max has ended its sponsorship agreement with Kelly Racing and moved to Ford Performance Racing on a three-year deal.Read more
The return of the Kings; five new deals
The Sydney Kings NBL team has added a range of local and international sponsors over recent months to give the club a far stronger sponsorship profile after it spent the past two years in the league with no major corporate backing.Read more
MYGolf grows; may lose inaugural sponsor
Golf Australia's national junior program MYGolf is in danger of losing its first commercial sponsor despite doubling its registered participants since last year.Read more
Ponting to appeal to new sponsors post-retirement
Test cricketer Ricky Ponting will appeal to a range of new sponsors following his retirement, says prominent cricket player manager Neil Maxwell.Read more
Taylors extends with Australian Open golf
Taylors Wines has renewed its partnership with the Australian Open golf tournament as the official wine partner for the next three years.Read more
