Xstrata backs SSO China agreement
Xstrata Coal is leveraging its sponsorship of the Sydney Symphony Orchestra (SSO) by backing a new partnership between the Orchestra and the Xinghai Conservatory of Music in Guangzhou, China.Read more
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Philanthropy the growth area, Australian Ballet
Philanthropy will continue to comprise a growing share of the revenue of the arts sector compared with corporate sponsorship over the next decade, says Australian Ballet executive director Valerie Wilder.Read more
A-League club assumes the mantle of sponsor
The Melbourne Victory A-League club has taken the naming rights to Football Federation Tasmania's new state soccer league on a three-year deal.Read more
Big Sea Eagles sponsorship on hold
The Manly Sea Eagles NRL club has confirmed that its three-year sponsorship renewal with internet security company Kaspersky Lab is on hold, while the two organisations try to resolve concerns over the club's management structure.Read more
Cricket fans more likely to buy brands aligned with the game
Cricket Australia fans are 27% more likely to purchase a brand aligned with the sport, according to a new Octagon Passion Drivers report.Read more
Dick Smith expands V8 portfolio
Woolworths-owned electronics retailer, Dick Smith, has stepped up to naming rights partner of the V8 Supercars' Sandown 500 event to be held in September.Read more
Black and White TV for sale with Kogan
Home entertainment brand and online retailer Kogan has signed with Collingwood AFL club in a deal which will allow the electronics brand to use Collingwood IP on its products.Read more
Lion gets out of stadium deal
LionCo division, Lion Dairy & Drinks will withdraw from its naming rights deal with Dairy Farmers Stadium in Townsville, signifying the first move in a new marketing direction.Read more
NRMA Insurance land with Wanderers
NRMA Insurance has signed with the Western Sydney Wanderers A-League club as its major sponsor and naming rights partner for three years.Read more
Facebook fans vote for new Swisse ambassador
Multivitamin company Swisse has signed Queensland Firebirds star Laura Geitz as its netball brand ambassador for 2013, after asking its Facebook fans to choose between five ANZ Championship players.Read more
