Australia Ballet posts sponsorship revenue increase
The Australian Ballet has announced a $187,000 increase in its sponsorship revenue according to its 2011 annual report.Read more
The Australian Ballet has announced a $187,000 increase in its sponsorship revenue according to its 2011 annual report.Read more
Qantas has signed a deal to become the official airline for the 2013 British & Irish Lions rugby tour.Read more
Online airfare comparison website Zuji has become the official travel partner of Channel Seven's broadcast of the Amazing Race Australia this year.Read more
Coopers Brewery chairman and marketing director Glenn Cooper says the company will resume its sponsorship of Adelaide United's A-League strip providing the FFA doesn't decide to bar alcohol sponsors in the future.Read more
Three Melbourne sporting clubs have come on as prize partners for the Heart Foundation's "Jump Rope for Heart" promotion.Read more
The boom in online body-transformation programs has seen one of the most successful ventures in the space, the Michelle Bridges 12 week program, sign more than 10,000 participants this year, and enter the sponsorship market.Read more
Perth Glory A-League club is anticipating the return of all of its expiring sponsorships after initial end-of-year research showed better-than-anticipated results for most categories.Read more
Swiss watch maker Longines' sponsorship of the Future Aces Tennis Tournament at the French Open includes a global element, that will give one Australian youngster the chance at a three-year sponsorship deal with the brand.Read more
Nestle brand, Uncle Toby's has signed three new brand ambassadors in the lead up to the 2012 London Games.Read more
Sponsors could benefit from developing some branded media content to go with their major partnerships, says Tim Hodgson from specialist branded content company Ensemble.Read more