Commonwealth Bank activates deal with Clean Up Australia
The Commonwealth Bank has leveraged its deal with Clean Up Australia Day by cleaning a part of Sydney Harbour with volunteer staff.Read more
The Commonwealth Bank has leveraged its deal with Clean Up Australia Day by cleaning a part of Sydney Harbour with volunteer staff.Read more
Essendon AFL club has secured a broadcast deal with Fox Sports to show its half-hour TV show, The Hanger, which will offer commercial opportunities to partners outside of the club's sponsorship stable.Read more
Venue manager AEG Ogden will promote the popular US Lingerie Football League, which is set to tour Australia in June and is testing the market for sponsors.Read more
Home loan company, Firstmac has secured the sleeve sponsorship of the Brisbane Broncos NRL club in a three-year deal.Read more
Netball SA has announced that ETSA Park will be renamed Netball SA Stadium after ETSA Utilities decided not to renew its naming rights deal.Read more
Apparel brand, Levi's has signed a one-year deal with the Melbourne Storm NRL club as casual apparel partner to measure the viability of sports sponsorship as a marketing tool.Read more
Macquarie Finance-owned finance brand, myFord will make its first entry into the sports sponsorship market with V8 supercar team, Ford Performance Racing (FPR) in a one-year deal.Read more
Just Car Insurance will enter a second year with the Australian Drifting GP after a successful first year sponsoring the series.Read more
Car insurer, Bingle has extended its back-of-jersey sponsorship with the Richmond Tigers AFL club until 2013.Read more
The Australian Business Arts Foundation (AbaF) has announced two changes to the 2012 AbaF Awards.Read more