Dragons score another long-term sponsorship deal
Tasmanian clean energy company, Momentum, has penned a four-year deal as back-of-jersey sponsor of the St George Dragons NRL club as the company seeks to lift its brand in NSW and Queensland.Read more
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Cronulla Sharks circling major sponsor
Cronulla Sharks NRL club is expecting to announce its major jersey sponsor for 2012 within a fortnight, after landing two new apparel partners last week.Read more
Rabodirect happy with Rebels partnership
Rabodirect will increase its activation for the second year of its five-year partnership with Super Rugby franchise the Melbourne Rebels after research into brand recall far exceeded the company's expectations.Read more
QR National links with Heart Foundation
QR National has become a partner of The Heart Foundation and will help promote its Warning Signs of a Heart Attack campaign.Read more
Cardno likes rugby's reach, signs with Reds
Infrastructure and environmental services firm, Cardno has signed a one-year shorts sponsorship with the Queensland Reds Super Rugby franchise, and was attracted to the deal because of the code's international reach.Read more
Allianz sponsors SFS to lift brand awareness
Insurer Allianz has become the naming rights partner of the Sydney Football Stadium in an effort to broaden its brand awareness in Australia.Read more
Samsung activates international sponsorship in Australia
Electronics company, Samsung, has leveraged its international sponsorship of European soccer club, Chelsea FC in Australia by holding a youth training camp at Sydney Olympic Park Athletic Centre.Read more
Broncos to announce new sleeve sponsor
The Brisbane Broncos NRL team is expected to announce a replacement sleeve sponsor, following the receivership of its existing long-term sponsor WOW Sight & Sound.Read more
Centrebet upgrades Cowboys backing
Betting agency Centrebet has expanded its partnership with the North Queensland Cowboys NRL team for the 2012 season, moving from gold to major sponsor.Read more
Tecalemit renews V8 Supercars deal
Automotive workshop equipment and accessories company, Tecalemit has renewed its sponsorship of V8 Supercars driver, Mark Winterbottom.Read more
