Bankwest bolsters Western Force sponsorship
Bankwest has increased its sponsorship of the Western Force Super rugby franchise and will be its back-of-jersey sponsor next season.Read more
More latest news - page 1220
San Remo backs National Gallery exhibition
Australia pasta company San Remo has become the exhibition partner for a major exhibition that starts next month at Canberra's National Gallery and will leverage the sponsorship through the Capital's Enlighten Festival in March.Read more
Supercheap Auto partners with Walkinshaw Racing
Retailer Supercheap Auto has signed a multi-year major sponsorship agreement for the V8 Supercar Championship with Walkinshaw Racing, the parent company of the Toll Holden Racing Team.Read more
Sponsorship should capitalise on "multi-screening": Octagon
Sponsors should capitalise on the growing trend of "multi-screening" during the live broadcast of sports, says sports marketing agency Octagon.Read more
Twitter releases best practice guide for athletes
Twitter has provided advice for athletes on how to build their fanbase and get the most out of the social media platform in a new best practice guide.Read more
NSW Waratahs increase sponsorship by 13%
Sponsorship revenue of the NSW Waratahs Super Rugby franchise was up $680,000 or 13% on the previous year to $5.92 million and the organisation claims to have generated more than $4 million in media exposure for its major sponsor HSBC last season, according to its latest interim financial report.Read more
Global ambitions for Kaider's new venture
Sponsorship Australasia chair Bruce Kaider has left his role at AFL club Western Bulldogs to concentrate on the global expansion of his sports agency, One Management Group & Consulting.Read more
South Sydney signs deal for new jersey branding position
The South Sydney Rabbitohs NRL club has signed international foreign exchange company, AFEX as the sponsor of a new branding position on the upper centre of the club's jersey.Read more
Queensland Reds signs six figure compression garment deal
Compression garment supplier, 2XU has become the official compression garment supplier of the Queensland Reds Super Rugby franchise as part of a two-year, six-figure sponsorship deal.Read more
Stay tuned for Big Bash deals: Cricket Australia
The signing of spin legend Shane Warne has delivered a major fillip to the Twenty20 Big Bash competition, and some new sponsorship announcements are coming soon, according to Cricket Australia's Luke Bould.Read more
