More latest news - page 1221
Ambassador role puts Thorpe in touch with fans
Ian Thorpe's new ambassador role with sport social media application, PlayUp, will give swimming fans the chance to chat directly with the athlete online, the company says.Read more
Caltex deal done; Sydney FC holds firm on major partner
Sydney FC is in no rush to sign a major partner, said CEO Dirk Melton, as the club announced it had locked in Caltex Australia as a shorts sponsor.Read more
Nikon sponsors Surfing Australia and Stephanie Gilmore
Nikon has become the official camera of Surfing Australia and has appointed Australian surfer Stephanie Gilmore as a brand ambassador.Read more
Wesfarmers signs $1.4 million gallery deal
Wesfarmers has increased its sponsorship of the National Gallery of Australia and will become its Indigenous Arts partner from 2012.Read more
Networking opportunities key for Mariners' new partner
A-League football club Central Coast Mariners has signed a three-year partnership with business-to-business trading company, BBX.Read more
Cricket counting the benefits of clutter-free sponsorship
Cricket Australia has budgeted for sponsorship growth of 4% this year as its policy of having a smaller number of premium partners continues to deliver sustainable growth, according to commercial marketing manager Luke Bould.Read more
Manchester United developing its own social media platform
In a pioneering move for a sporting club, English Premier League football's Manchester United is reportedly building its own branded global social network and media outlet.Read more
Arts must learn from AFL and cricket: Opera Australia
Government funding of the arts is on the decline and the sector must find its own version of cricket's Twenty20 in order to appeal to new audiences and sponsors, according to Opera Australia artistic director, Lyndon Terracini.Read more
Zoo patrons more accepting of new media leveraging
Taronga Zoo is pioneering some new digital media concepts that broaden out the sponsorship opportunities it can offer to corporates looking to partner with the Zoo.Read more
