KooGa becomes Western Force apparel partner
Apparel company KooGa has partnered with Super Rugby franchise the Western Force for the next three seasons from 2012 onwards.Read more
Apparel company KooGa has partnered with Super Rugby franchise the Western Force for the next three seasons from 2012 onwards.Read more
Social media guru Amy Jo Martin wowed delegates at the recent Sponsorship Australasia conference on the Gold Coast with her stories about how the celebrities she represents have used social media to engage with their fans. See below for a wrap up of highlights of the conference.Read more
How good is your knowledge of the sponsorship industry? Take the inaugural monthly Sponsorship News quiz and find out.Read more
Group buying retailer, OurDeal has launched a new initiative that brings the concept of group buying to fund raising in the not-for-profit sector.Read more
The City of Port Phillip in Victoria is calling tenders for sponsorship brokerage services for the St Kilda Festival from 2013 to 2015.Read more
Shotokan Karate International Australia (SKIA) is seeking a sponsorship consultant to assist with the Karate World Championships, which will be held in Sydney in November next year.Read more
The days of the sponsorship industry having to rely on traditional broadcast to drive awareness are just about over, says sports marketer Garry Dods.Read more
Power tool brand Makita has renewed its major sponsorship or the Melbourne Storm NRL club and will remain the club's front-of-shorts sponsor for another year.Read more
Car repair service, Lube Mobile has become a sponsor of the 2012 ISPS Handa Women's Australian Open golf tournament.Read more
Gruen Planet panellist and CEO of Young & Rubicam Brands Australian / New Zealand, Russel Howcroft, has acknowledged that sponsorship can be a "hugely powerful thing if you get it right".Read more