Simonds Homes confirmed as Cats' stadium sponsor
The Geelong Cats AFL club has finally confirmed homebuilder Simonds as its new stadium sponsor, with the venue to be known as Simonds Stadium from November onwards.Read more
More latest news - page 1227
Mariners pleased to sign "football-centric" major partner
Football facility operator Soccer5s has become the major sponsor of A-League club Central Coast Mariners, and the company has ambitious plans for national expansion.Read more
Adidas calls stumps on cricket deal as ASICS takes to the crease
Sport apparel and footwear manufacturer, ASICS has become the new official footwear and apparel sponsor of Cricket Australia.Read more
Hunter Sports Group signs two more dual deals
The Hunter Sports Group (HSP), owner of the Newcastle Knights NRL and Newcastle Jets A-League clubs, has signed two new major sponsorship deals covering both clubs - one with Hunter Valley wine company, Drayton's Family Wines, and another with car rental franchise, Europcar Newcastle and Hunter Valley.Read more
Professional sports remain favoured sponsorships in the US
The four major sporting leagues in the USA are on track to post a 7.9% increase in sponsorship revenue for 2011, according to sponsorship research company IEG.Read more
Wildcats entice Gemmill Homes to try their hand at basketball
Western Australian builder Gemmill Homes has downgraded its involvement with AFL to become the major sponsor of the Perth Wildcats NBL club.Read more
Auskick the "epicentre" of NAB's community program
AFL's Auskick grassroots program has become a crucial community engagement platform for the National Australia Bank over the last five years, says the bank's general manager of brand and sponsorship, Kevin Ramsdale.Read more
Campari Australia appoints new marketing director
Melanie Hardman, formerly of Pepsico, has been appointed marketing director for drinks company Campari Australia.Read more
Sydney agency takes festival sponsorship expertise to China
Sydney-based entertainment marketing agency, Sound Campaign, is rolling out a music sponsorship strategy for whiskey brand Jack Daniels in China.Read more
Cowboys extend long-running media partnership
Southern Cross Austereo radio network has renewed its major sponsorship of the North Queensland Cowboys for a further three years.Read more
