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More latest news - page 1233
Slam dunk for NBL as iiNet recognition soars
The NBL has hailed the impressive brand awareness figures achieved by its naming rights sponsor, internet service provider iiNet, as more proof of the league's resurgence and stability.Read more
Raiders head back to the market as Tradies downgrade major deal
The Canberra Raiders NRL club has taken its jersey sponsorship back into the market after its major sponsor, the CFMEU trade union-operated club Tradies, opted to downgrade its partnership.Read more
Saints reviews membership program after poor 2010 retention
AFL club St Kilda has reviewed its membership program and implemented a new system it claims will improve membership for 2012.Read more
Emerton signing not a quick fix: Sydney FC CEO
Sydney FC's signing of Socceroo Brett Emerton will immediately improve the club's commercial prospects, but it won't on its own revitalise its business strategy, according to CEO Dirk Melton.Read more
Mills a boon for Melbourne Tigers
The opportunistic signing of Australian basketball player Patty Mills by the Melbourne Tigers could be a catalyst for the club signing a new naming rights sponsor, according to commercial operations manager Stuart Kemp.Read more
Fast-growing EnergyWatch signs record $6 million Demons deal; not interested in “false economies”
Tough negotiations on price were never part of EnergyWatch's strategy when it approached AFL club Melbourne Demons about becoming its new major sponsor, according to the energy broker's founder, Ben Polis.Read more
Dragon happy to pay premium to renew Queensland Reds deal
St George Bank's renewed sponsorship of the Queensland Reds will now cost more than $1 million a season, reflecting the team's dramatic turnaround to become Super Rugby champions.Read more
Dockers co-major renews to build new corporate identity
Programmed Integrated Workforce, formally known as the Integrated Group, has renewed its co-major sponsorship of AFL club Fremantle Dockers.Read more
Adelaide United's slick approach sealed new tyre sponsor
Continental AG wasn't actively considering sponsorship until it received a very professional approach from A-League football club Adelaide United, according to David Goldsworthy, the tyre manufacturer's retail development manager.Read more
