UniSA renews cycling deals
The University of South Australia has renewed its sponsorships of the Santos Tour Down Under cycling race and the Australian national team participating in the event.Read more
More latest news - page 1244
Optus renews FFA deal, becomes digital partner
Optus will manage, operate and commercialise Football Federation Australia's websites, mobile websites and mobile phone applications in its new role as official digital partner.Read more
Reds match on-field success off-field
The Queensland Reds Super Rugby franchise's on-field success has been mirrored off-field with the club experiencing a substantial growth in sponsorship, membership, match day attendance and broadcast numbers.Read more
Brisbane Roar signs with 2XU
The Brisbane Roar A-League club has signed a one-year partnership with Australian compression apparel company 2XU.Read more
Three pointed star returns to Australian Fashion Week
Mercedes-Benz will return to Australian Fashion Week as its naming rights sponsor, taking over from the major sponsor of the last five years, wine brand Rosemount.Read more
Arts donations rise as sponsorship steady; AbaF Survey 2011
Private sector support in the arts has seen an increase of 4.25% to $221.1 million in 2009-10, although sponsorship recorded a 2.7% decline, according to a new survey from the Australia Business Arts Foundation (AbaF).Read more
FFA relaxes social media policy for Matildas World Cup campaign
Football Federation Australia has ramped up the use of social media to generate interest in the women's national team, the Matildas, who are competing at the FIFA 2011 Women's World Cup in Germany.Read more
Activations Showcase website launched
A new resource for sponsorship and brand managers that showcases some of the best sponsorship activations in Australia has just been launched.Read more
KFC supersizes new cricket deal
KFC has renewed and increased its sponsorship of Australian cricket and will be the naming rights sponsor of the new T20 Big Bash League for the next three years.Read more
Castrol ups ante with rugby as Bundy Rum departs
Automotive brand, Castrol, has become a major partner of the Australian Rugby Union and will be the naming rights sponsor of domestic test matches for the next four years.Read more
