Broadcasting crucial to sponsorship and grassroots funding: UK research
A new report commissioned by UK pay television operator BSkyB argues that broadcasting is crucial to sponsorship and funding of grassroots sport.Read more
More latest news - page 1381
Neill and Cahill become Optus ambassadors
Optus has expanded its association with football (soccer) in Australia by signing Socceroos Lucas Neill and Tim Cahill as ambassadors.
Read more
Not for profits suffering in GFC
The economic downturn has been widely felt by the not for profit (NFP) sector in Australia with revenue well down for most organisations and not much improvement expected over the next three years, according to a new report.
Read more
Right demographic brings results for linen group
Leading linen and manchester importer and retailer, Lorraine Lea Linen, has renewed its sponsorship of the ANZ Championships netball series for two years. Read more
Film and event sponsorship working for Canadian Club
Whisky brand Canadian Club has strengthened its association with the Australian film industry, announcing an exclusive spirit sponsorship of the 4th Annual Canadian Film Festival in Sydney next month.Read more
Adelaide United announces Modern Solar deal
Adelaide United FC has announced household renewable energy company Modern Solar as a major corporate partner and back of shirt sponsor. Read more
GE Money out of sponsorship for the time being
GE Money will not look to replace its Australian Open tennis sponsorship with another big ticket deal in the foreseeable future, according to the company.
Read more
Tough market for Australian Open
The Australian Open tennis is battling to replace its declining sponsor roster, and could fall well short of last year's sponsorship revenue levels, despite signing the ANZ Bank to a three-year deal this week.Read more
AANA warns rights holders and agencies about sponsorship bounty offers
The Australian Association of National Advertisers, the influential body representing Australia's largest advertisers, has warned agencies and rights holders of their duty to disclose any fees paid or received for encouraging clients to take up sponsorships.
Read more
La Ionica to partner Melbourne Victory
Victorian based premium chicken supplier, La Ionica Poultry has become a major sponsor of the Melbourne Victory A-League club.Read more
