SKODA AUSTRALIA ANNOUNCES AMBASSADORIAL PARTNERSHIP
Skoda Australia has announced a new ambassador partnership with former Australian Commonwealth Games cycling gold medalist, Phil Anderson.Read more
More latest news - page 1468
WEST COAST EAGLES RE-CONFIRM MAJOR SPONSORSHIPS
Australian Football League (AFL) club, the West Coast Eagles, has announced that long-term major sponsors, SGIO and Hungry Jacks, have extended their sponsorship deals with the club.Read more
OLYMPIC SPONSORSHIP TO INCREASE DRAMATICALLY
With the Beijing Olympics only months away, business analysis firm, IBIS World, has forecast Australian companies will increase sponsorship of athletes, events and sports by 73 per cent compared to the corresponding period last year.Read more
MAJOR SPONSOR CONFIRMED FOR AUSTRALIAN OLYMPIC TEAM
Fitness First has become an official Australian Olympic Committee partner and as part of the deal, will offer Australia's Beijing Olympic Games gold medallists lifetime platinum membership, following the signing of a five-year sponsorship agreement.Read more
BIG BRANDS LOOKING FOR NEW WAYS TO LEVERAGE SPONSORSHIP
Traditional sponsorship methods, based on media logo 'exposure' and hospitality, don't have the same impact as they once did, with marketers now looking for new ways to leverage their sponsorship expenditure, says Gus Guthrie from marketing firm, Momentum. Read more
MAJOR SPONSOR SAVES YATCH RACE
The Melbourne to Launceston Yacht Race has secured its future with the announcement of a major sponsor for the 2008 race.Read more
TOWNSVILLE CROCODILES RE-SIGN MEDIA PARTNER
National Basketball League (NBL) club, the Townsville Crocodiles, has re-confirmed its long-term corporate partnership with broadcaster, Seven Townsville, for three more years.Read more
NEW STADIUM UPGRADE WON'T IMPACT EXISTING SPONSOR ARRANGEMENTS
National Rugby League (NRL) club, the Newcastle Knights, has confirmed that the major $20 million redevelopment of Energy Australia Stadium, announced yesterday, will not result in any signage losses for existing sponsors.Read more
VIRGIN BLUE NOT TO BLAME FOR FAILED OWNERSHIP BID
Virgin Blue Airlines has denied claims that its decision not to continue its sponsorship of National Basketball League (NBL) team, the Brisbane Bullets, was responsible for the collapse of the club's pending ownership bid.Read more
SKODA AND SBS LOOK TO FORGE LONG-TERM SPONSORSHIP ASSOCIATION
Car manufacturer, Skoda, will continue its global association with cycling after coming on board as a broadcast partner for SBS' cycling coverage.Read more
