CONSULTANCY AIMS AT SMALL SEEKER MARKET Saturday, 24 Sep 2005 05:30am In the UK, a new sponsorship consultancy has been launched specifically targeted at the lower end of the market. reported by Sportbusiness.com, . . . Read more
DOCKLANDS WHEEL STILL IN MARKET Saturday, 24 Sep 2005 05:30am The developers of a massive ferris wheel modelled on the London Eye tourist feature expect to be in the sponsorship market a little while longer, despite having begun a search for a naming rights partner earlier this year. The 120m Southern . . . Read more
NEW IMAGE FOR UK RUGBY LEAGUE Saturday, 24 Sep 2005 05:30am Also in rugby league marketing, England's Rugby Football League (RFL) has recently embarked on a major brand exercise designed to bring its image and major properties into sharper focus. According to UK-based . . . Read more
PANDA'S BENEFIT FROM INTEL'S WIRELESS TECHNOLOGY Saturday, 24 Sep 2005 05:30am In a unique new corporate partnership arrangement in China, technology giant Intel has deployed a campus-wide broadband and wireless communications network within China's Wolong Nature Reserve to aid researchers in the study, care and preservation of the endangered giant panda. In addition to . . . Read more
PURPLE PATCH FOR LOCAL SPORT ON EAST COAST Saturday, 24 Sep 2005 05:30am Over the last few weeks a number of smaller sporting organisations on the east coast of the country have scored significant sponsorship deals. In the first, . . . Read more
HEALTHWAY RENEW PERTH GLORY SPONSORSHIP Saturday, 24 Sep 2005 05:30am The Perth Glory A-League club has renewed its major sponsorship deal with the Western Australian Department of Health in conjunction with the State Government's Healthway agency, which the two recommitting for the remainder of 2005. Perth Glory commercial . . . Read more
