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BRAND EXTENSION SOUGHT FOR WRC

In a significant marketing development in international motor racing, sports marketing agency Copyright Promotions Sport (CPS) has been appointed as the global licensing agency to develop and market a brand extension program for the World Rally Championship (WRC) through event sales, promotions, all licensed product categories and sponsor premiums.
International Sportsworld . . .

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NEW STADIUM FOR STORM AND VICTORY

Victorian Premier Steve Bracks announced on the weekend that the Government would be going ahead with plans to develop a new rectangular stadium for rugby league and soccer in the Melbourne and Olympic Park precinct. The new 18,000-22,000 . . .

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