Big win for NBL as it signs free-to-air deal with Nine
Nine Entertainment and the National Basketball League (NBL) have signed a deal to bring weekly free-to-air coverage from the 2026/27 season.
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Sea Eagles see Employment Hero as staff time saviour
The Manly Warringah Sea Eagles have signed Employment Hero which is a first NRL deal for the HR software specialist.
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Asahi swaps in beer and cider rights from Lion at VRC’s Flemington
Victoria Racing Club (VRC) has signed a seven-year deal with Asahi Beverages which replaces a two-decade supply relationship with Lion at Flemington Racecourse.
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Ray White adds three-year lease of life in Port Adelaide renewal
The AFL’s Port Adelaide Football Club has renewed Ray White as a Premier Partner for three years.
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Dragons, SEDA partner to offer sports business diploma
The NRL’s St George Illawarra Dragons have joined SEDA Group to offer a new course for students seeking careers in sport.
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Reds, Gallipoli Medical Research link to honour veterans
The Queensland Rugby Union (QRU) has partnered Gallipoli Medical Research (GMR) to support defence force veterans.
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Storm moves to rebuild ties with Wurundjeri after welcome to country fallout
The NRL’s Melbourne Storm has signed a partnership with the Wurundjeri Woi-wurrung Cultural Heritage Aboriginal Corporation (WWCHAC) as the club pivots to rebuild its relationship with First Nations communities following recent controversies.
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Huddle, Marvel Stadium spotlight youth job opportunities
The North Melbourne Football Club’s community arm has partnered with the AFL’s Marvel Stadium to create an employment pathway for young people.
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GIANTS Netball, HCF stay active in participation-focussed renewal
GIANTS Netball and HCF have renewed their 10-year Principal Partner sponsorship to 2028.
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Emelia Jackson cooks up Mother’s Day campaign for Kenwood
Kenwood will use brand ambassador and MasterChef winner Emelia Jackson to promote sales and engagement in the run-up to Mothers’ Day.
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