SPONSORSHIP OF GRASSROOTS ON THE UP Saturday, 24 Sep 2005 05:30am Australian companies are increasingly targeting grassroots sporting organisations and initiatives when committing to new sponsorship arrangements, according to new research . . . Read more
SORBENT SIGNS WITH PIES TO LAUNCH EXTRA THICK Saturday, 24 Sep 2005 05:30am The Collingwood AFL club has signed toilet paper brand Sorbent as its match day sponsor for this weekend's Sydney Swans match at Telstra Stadium. Ralf Huempel, brand manager for Sorbent, told On Sport . . . Read more
NEW FINANCIAL PARTNER FOR COWBOYS Saturday, 24 Sep 2005 05:30am Fresh off the back of making its first finals series ever last weekend, the North Queensland Cowboys NRL club has announced that Queensland Country Credit Union has signed as the club's exclusive and preferred banking and financial partner in a deal which also covers the shorts sponsorship property. The Credit Union's . . . Read more
DUNLOP EXTENDS UNIQUE TWO PART FORD DEAL Saturday, 24 Sep 2005 05:30am Just a week after the Dunlop Sports brand launched a new "Legends Begin Playing in the Backyard" campaign featuring local sporting greats Pat Rafter, Paul Kelly and Andrew Gaze, Dunlop Tyres has committed to a long term commercial alliance with V8 team Ford Performance Racing (FPR) and Ford Performance Vehicles. The two part . . . Read more
OPERA IN THE ALPS FINDS NEW PRINCIPAL WITH LEAF BUSTERS Saturday, 24 Sep 2005 05:30am A regional opera event called "Opera in the Alps" has recently secured its first principal sponsor in three years in a significant, three-year deal with home grown guttering protection business Leaf Busters. The event has . . . Read more