Marriott Bonvoy hospitality activation for Gold Coast 500
Supercars will partner Marriott Bonvoy to provide corporate hospitality at this year’s Gold Coast 500.
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FrontRow Financial re-signs as major backer of Brisbane Blaze
FrontRow Financial has renewed as major partner to the Brisbane Blaze for the 2024 season as part of its relationship with Hockey Queensland.
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Questions around university, sports club partnerships
The trend of universities partnering with professional sports clubs and offering diploma courses has gained momentum – yet long-term viability remains untested.
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Live Nation uncovers potential of Asia pop fandom
Live Nation’s latest study says there are big brand marketing opportunities in Australia and New Zealand as Asia pop explodes across both markets.
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Hawthorn AFLW signs Footwork as coaches partner
The AFL’s Hawthorn club has stuck a deal with Footwork which becomes the AFLW coaches partner for this season.
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Ipswich City Council, Brisbane Lions to boost regional sport
Ipswich City Council and the AFL’s Brisbane Lions have entered a partnership to support future female athletes and aspiring sport administrators in southern Queensland region.
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Crown wins naming rights to Oaks Day, Makybe Diva Stakes
Crown Melbourne has secured the naming rights to the Oaks and Makybe Diva Stakes Days.
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TAL expands support for AFLW athletes
TAL has announced the expansion of its support for AFLW athletes through the TAL Assister Program launched in 2023.
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IMG confirms partnerships for Australian Fashion Week 2025
Australian Fashion Week will continue to have its major sponsor from the sector following Pandora renewing as presenting partner and the signing of Business of Fashion as a 2025 backer.
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Newcastle Knights, NSW Mining extend deal
The NRL’s Newcastle Knights and the NSW Minerals Council have extended their partnership until at least 2027.
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