Smeg partners with Western United
Smeg will partner Western United for the next two years through which the household appliance brand will upgrade the soccer club’s regional football facility in Tarneit.
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World Surf League welcomes new partners, expanded broadcast rights
The World Surf League (WSL) has announced new and returning partners along with expanded global broadcast rights for its 2024 Championship Tour (CT).
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Melbourne Victory inks Victor Sports
A-League club Melbourne Victory has signed Victor Sports as medical partner for this season.
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Melbourne Mavericks welcome Lumo Energy as community partner
The Melbourne Mavericks netball team has signed a community partnership with Lumo Energy for its inaugural season.
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ABAC unveils updated alcohol marketing guide
Organisation Alcohol Beverages Marketing Code (ABAC) has released an updated digital Best Practice Guide for marketers to adhere to responsible practices.
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ASICS steps up to be Western United footwear partner
Sportwear brand ASICS has boosted its support of the A-League’s Western United by becoming the club's footwear partner for next season.
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Japan team could enter the NBL after deal
The National Basketball League (NBL) and Japan's Professional Basketball League (B.LEAGUE) have signed a memorandum of understanding (MoU), setting terms for collaborative efforts in developing the game in Australia and Japan.
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Westpac boosts support for women's rugby league
Westpac has continued to expand its rugby league sponsorship as major assets become available.
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Bellamy’s Organic inks with Australian Olympics teams
The Australian Olympic Committee (AOC) has announced a partnership with Bellamy’s Organic for the upcoming 2024 Paris Olympic Games.
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