That’s Amore expands Carlton Women’s sponsorship
Food company That’s Amore Cheese has renewed its sponsorship of the Carlton AFL club for a further two years.
Read moreMore latest news - page 479
Local brands using Gold Coast Titans to leverage nationally
Gold Coast-based and challenger brands are using the Gold Coast Titans’ national exposure to expand their platforms, says CEO Steve Mitchell.
Read more
Great Southern Bank leverages Heat deal with viewing platform and broadcast sponsorship
Great Southern Bank will activate its recently renewed sponsorship of the Brisbane Heat BBL franchise through a unique viewing platform at the Gabba and a promotion run through BBL broadcast partner Channel 7.
Read more
Wildcats boost corporate and sponsorship sales while selling out memberships
Sports Entertainment Network owned NBL club, the Perth Wildcats, is looking to a bumper season with an upturn in sponsorship and corporate hospitality sales. It is also launching a ‘reserve’ member category after having sold out its regular Red Army memberships.
Read more
$2.4mn sponsorship increase for AFL premiers
The 2021 season saw AFL premiers, Melbourne Demons increase sponsorship and corporate hospitality revenue by more than 40% ($2.4 million), with sponsorship revenue ending the year at $7.9 million.
Read more
MG Motor expands sports sponsorship program with the Rabbitohs
The South Sydney Rabbitohs have rejigged their jersey sponsorship positions, making room for a new major deal with automotive brand MG Motor.
Read more
Doordash signs multi-level deal with Melbourne United including big screen activation
NBL club Melbourne United has partnered with food delivery service Doordash and American fan engagement technology company, 15SOF, to launch a platform that enables fans to share their appearance on a stadium’s big screen.
Read more
Allianz dominates insurance spend, new deals for Anaconda, Sharp IT, NEW and Comwire IT
Allianz dominates insurance spend as new deals are signed by Anaconda, Sharp IT, NEW and Comwire IT.
Read more
SIXT enters A-League with Brisbane Roar deal
New Australian car rental company, SIXT, has signed its second sponsorship deal of the week, this time linking with the Brisbane Roar A-League club.
Read more
Motorsport Australia gains new sponsors; Supercars CEO confirms departure
Repco Supercars Championship CEO, Sean Seamer has confirmed he will depart the organisation midway through 2022, and the sport’s governing body, Motorsport Australia has signed two new sponsorships.
Read more