Fremantle finalises key renewals as it discusses co-major expiries
The Fremantle AFL club has finalised three sponsorship renewals for next season and is close to resigning one of its co-major partners for a further term.
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Queensland Symphony locks in partners for new health and wellbeing program
The Queensland Symphony Orchestra (QSO) has announced a new health and wellbeing initiative that has already secured five corporate backers.
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Woolworths expands Surfgroms sponsorship
Grocery chain, Woolworths has increased its sponsorship of Surfing Australia with the expanded deal to benefit grassroots and community surfing.
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Queensland Rugby signs wagering partner as search continues for new principal
Queensland Rugby Union has signed its first wagering partner, with Brisbane based bookmaker, Crossbet, becoming a club sponsor.
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Manly NRL close to new major deal
The Manly Sea Eagles are on the verge of announcing a new major sponsor, which together with sound management through the pandemic has put the club in a solid financial position, says chief commercial officer Luke Tucker.
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Carlton CEO to depart despite strong financial results
The Carlton AFL club has mutually agreed to part ways with its CEO, Cain Liddle, after he requested clarity from the board about his future.
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Sofitel Melbourne renews Victoria Racing Club deal
The Victoria Racing Club has renewed Sofitel Melbourne On Collins as an event and program partner for a further three years.
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Gage Roads switches cricket support
Gage Roads Brew has switched its BBL sponsorships and will be the official beer partner of Cricket NSW, the Sydney Sixers and NSW Premier Cricket for the next two years.
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Climate related events to have an increasing impact on sponsorship value: Turnstile
Turnstile’s new Intel Report on force majeure events in sponsorship includes the ominous message that climate change-driven weather events will force an ever increasing number of cancellations, postponements and restructuring of sports and entertainment events into the future.
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Adelaide 36ers finalise two major jersey sponsors
The Adelaide 36ers have signed two new key sponsors that will take branding positions on the front and back of the players’ jersey for the next three years.
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