NSW Waratahs fill back-of-shorts position
Super Rugby franchise the NSW Waratahs has signed Sydney-based renovation company Taste Living as a platinum partner for the 2022 season.
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TaylorMade signs with PGA of Australia as major partner
Golfing equipment company TaylorMade has signed as a major partner of the PGA of Australia for three years.
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Brisbane Roar signs new apparel partnership
A-League club Brisbane Roar has signed clothing manufacturer New Balance as its official apparel partner.
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Macarthur FC opens new revenue stream with retail deal
A-League club Macarthur FC is looking to build alternate revenue streams and has signed a footwear partnership with premium Italian manufacturer, Pantofola D’Oro.
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Leading ticketing agency launches new analytics tool
Ticketing and events company TEG has launched a new service that will provide analytics and research solutions for the live entertainment and sports industries.
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MyState Bank sponsors Tasmania JackJumpers
Newest NBL club the Tasmania JackJumpers has signed MyState Bank as a premium sponsor and the official partner of its mascot, Jack the Jumper.
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New broadcast deal will boost NBL sponsorships
The National Basketball League’s new broadcast and editorial deal with ESPN, Foxtel and News Corp Australia will add value to the League’s current partnerships and help attract new ones says NBL Commissioner, Jeremy Loeliger.
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Leading sponsorship agency announces new managing director
Leading sponsorship agency Octagon has announced that experienced sponsorship and marketing executive, Simone Errey, will take over as managing director of its Australian business as part of a restructure of its local leadership team.
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Melbourne Boomers renew deal to block gambling sponsorships
WNBL club the Melbourne Boomers has renewed its agreement with the Victorian Responsible Gambling Foundation for a third year and will continue to refuse gambling sponsors.
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NSW Waratahs principal partnership available as Daikin departs
The principal partnership of Super Rugby franchise the NSW Waratahs has become available after long-term sponsor Daikin confirmed it will not be renewing the deal past 2021.
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