The National Basketball League’s new broadcast and editorial deal with ESPN, Foxtel and News Corp Australia will add value to the League’s current partnerships and help attract new ones says NBL Commissioner, Jeremy Loeliger.
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Leading sponsorship agency Octagon has announced that experienced sponsorship and marketing executive, Simone Errey, will take over as managing director of its Australian business as part of a restructure of its local leadership team.
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WNBL club the Melbourne Boomers has renewed its agreement with the Victorian Responsible Gambling Foundation for a third year and will continue to refuse gambling sponsors.
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The principal partnership of Super Rugby franchise the NSW Waratahs has become available after long-term sponsor Daikin confirmed it will not be renewing the deal past 2021.
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NRL club the Sydney Roosters has secured Lloyds Auctioneers and Values as a premier partner.
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Sponsorship and marketing agency, The Partner Group, has been appointed by the Mother’s Day Classic Foundation (MDCF) to assist in securing new sponsors and enhance its existing partnership opportunities.
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The Queensland Reds Super Rugby franchise is yet to secure a new front-of-jersey sponsor after having the asset back in the market since October last year.
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Surfing Australia has gone back into the market to search for a replacement for its Nikon Australia major partnership, after the camera brand chose not to renew its agreement.
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Global men’s skincare and grooming brand L’Oreal Paris Men Expert has extended its major partnership with premier ANZ esports club, the Chiefs.
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After automatically renewing all its corporate sponsorships in 2020 in response to COVID-19, Telstra has revealed it will now review each of its deals individually.
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