Melbourne Boomers renew key deals
The Melbourne Boomers women’s NBL club has renewed its major partnership with outdoor advertising specialist Civic Outdoor, and is in the process of renewing other key sponsors.
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Jaguar Land Rover targeting national sponsorship exposure
Jaguar Land Rover Australia has said it has no short to medium-term plans to sponsor another Super Rugby club after their deal made with Rugby Australia.
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Port Adelaide adds training partner for Aboriginal Cup
The Port Adelaide AFL club has signed a partnership with industry training organisation TAPS that leverages the Santos Aboriginal Cup to encourage the take-up of apprenticeship other career opportunities.
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KOJO looking to expand globally following New Zealand acquisition
National creative studio KOJO hopes to identify more global growth opportunities, according to CEO Stephen Lord, following its acquisition of New Zealand-based boutique sports presentation business, Wolfcast.
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Battle of the brands in innovative mutual sponsorship arrangement
The Geelong Cats and Western Bulldogs fixture this weekend will feature a cats versus dogs theme to promote a mutual sponsorship arrangement between the clubs.
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Tennis Australia appoints new chief commercial officer
Tennis Australia has appointed former Seek Australia marketing director, Cedric Cornelis to the role of chief commercial officer.
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Global website company partners with the AOC
Global domain name registrar and website host, GoDaddy Australia, has partnered with the Australian Olympic Committee and will be its official website building partner until the end of 2022.
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WSL boost sponsorship despite COVID-19 disruption
The World Surf League maintained its sponsorship revenue for the Australian leg of its Championship Tour and even added some new partners, despite the global disruption caused by the pandemic, says WSL Australia-Oceania general manager, Andrew Stark.
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Australian esports club partners with global analytics firm to boost sponsor appeal
Australian esports club ORDER has signed a partnership with global social media analytics firm Zoomph.
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Top sports marketer to take CEO role at QRL
Experienced sports marketing executive, Rohan Sawyer, has been promoted to the role of CEO at the Queensland Rugby League.
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