Mining equipment manufacturer Tribe Tech has inked a major deal with the Western Force just days before the start of the inaugural 2021 Super Rugby Trans-Tasman season.
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The AFL’s North Melbourne Kangaroos have become the latest club to join ELMO Software’s growing list of sponsorship partners.
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Sports nutrition company Science in Sport (SIS) has re-emerged in the sponsorship market, agreeing to a deal with the AFL’s Richmond Football Club covering the next two-years.
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Cadbury will become the new principal partner of the Wallabies, in a deal that Rugby Australia’s CEO says is “in the ballpark” of the estimated $5 million in cash and contra that former sponsor Qantas was paying.
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Sports apparel brand 2XU has linked with another top-tier sporting code, agreeing to a deal with the AFL’s Freemantle Dockers.
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The Australian Institute of Sport (AIS) and Sport Australia have applauded the Australian Government’s decision to commit more than $130 million to high-performance sport and $40 million to school sport programs in the federal budget.
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Bastion EBA has promoted Lizzie McManus to general manager and made a range of key internal appointments as part of its evolving business model.
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Following its recent partnership with the Sydney Swans in March, ASX listed company ELMO software has now agreed to deals with the Wests Tigers and the GWS Giants.
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Growing Australian-based specialist occupational health technology company, Saftey Culture, has extended and expanded its sponsorship of tennis player Thanasi Kokkinakis.
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Sports data and betting company Sportradar has entered into an agreement to acquire Melbourne based sports tech company InteractSport in a deal that will increase the range of services it can offer to rights-holders and sponsors, particularly in cricket.
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