While many rights holders face financial instability in the wake of COVID-19, the Sydney Roosters will move into 2021 in a strong position after the club’s entire sponsorship portfolio agreed renewals, according to its sponsorship and sales manager, Ryan Sansom.
Read more
Victorian electricity company Powercor has secured the naming rights to the Stawell Gift in a new long-term deal.
Read more
Melbourne United has secured two crucial partnership renewals as the franchise prepares for the 2020/21 NBL season.
Read more
Automotive manufacturer Suzuki has agreed to a multi-year extension with the Melbourne Storm that will form part of a re-shuffle on the NRL clubs’ jersey.
Read more
Nike has expanded its partnership with the Sydney Swans that will see the global sportswear giant take over as apparel provider for both the club and its academy.
Read more
Cosmetics and hair care retailer, Price Attack, will replace healthcare firm Icon Group as the co-major partner of the Brisbane Lions AFLW team after agreeing to a new multi-year deal.
Read more
Global nutrition company Herbalife Nutrition has expanded its partnership with the Western Sydney Wanderers in a new multi-year deal.
Read more
Through its partnership with Taronga Conservation Society Australia (Taronga), Insurance company QBE is able to achieve outcomes that offer tangible results, according to its chief marketing officer, Sara Foale.
Read more
Adam Zammit has been appointed as the new director, partnership and revenue for Sydney WorldPride after consulting to a number of Australian entertainment and arts organisations over the last few years.
Read more
Football Federation Australia posted a loss of $1.8 million in 2019/20 after broadcast, gate and sponsorship revenue collapsed during the pandemic, and the organisation expects a full year loss of $7.3 million in the current financial year.
Read more
Copyright © Prickly Pair Media 2026 • ABN 54 658 014 049 • Terms of use • Privacy policy.
Sponsorship News is a Prickly Pair Media Pty Ltd publication.
Prickly Pair Media respects the traditional custodians of the ACT, the Ngunnawal people. We acknowledge the stories, traditions and living cultures of Aboriginal and Torres Strait Islander peoples.