Flight Centre renews Crows sponsorship
Flight Centre has renewed its sponsorship of the Adelaide Crows AFL club, adding five years to its long-term association with the club.
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Netball Victoria and Vixens sign with Strapit
Netball Victoria and its entry in the Super Netball competition, the Melbourne Vixens, have signed a three-year deal with sports medical supplies company, Strapit Sportstapes.
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Sell ideas, not assets: Tennis Australia
Uber Eats is continuing its popular 2019 “Tonight I’ll be eating” campaign as part of its renewed sponsorship of the Australian Open in what will be another record-breaking year for the grand slam, according to chief revenue and experience officer, Richard Heaselgrave.
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Razor to sponsor the Adelaide Crows esport venture
Gaming equipment brand Razer has signed a one-year deal to become a second-tier partner of the Adelaide Crows’ Legacy Esports team.
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Motorcycling Australia signs naming rights partner for Superbike Championships
Motorcycling Australia (MA) has experienced a surge in sponsorship in the lead up to the 2020 Australian Superbike Championships with Mi-Bike Motorcycle Insurance taking the naming rights and lubricants giant Motul renewing as presenting partner.
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Richmond adds Turnstile to sponsor service capability
Reigning AFL premier, Richmond FC, has become the second professional sporting club in Australia to contract with sponsorship evaluation specialist Turnstile.
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Young Henrys expands Sydney Symphony Orchestra sponsorship
Sydney craft brewing company, Young Henrys has extended its sponsorship of the Sydney Symphony Orchestra and will partner the orchestra’s upcoming Symphony Hour series.
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Partner Group continues strong growth
Melbourne based sponsorship agency The Partner Group (TPG) is closing in on $3 million in total sponsorship deals since its launch two years ago and is now working with in excess of 20 brands and rights holders, says managing director Scott Llewelyn.
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Valour Sport signs first professional sports partnership
Australian owned sport apparel company Valour Sport has signed partnerships with Netball NSW and the Super Netball teams the NSW Swifts and Giants Netball.
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Protest targeting key sponsor interrupts major Perth festival
The Perth Fringe World 2020 festival was interrupted last week by environment activists protesting about one of the its key sponsors, Australian energy giant Woodside.
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