WSL unveils Sydney Surf Pro with title sponsor in the wings
The World Surf League is confident it will shortly announce a title sponsor for its newest event, the Sydney Surf Pro, according to WSL Asia Pacific general manager, Andrew Stark.
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Oakley PGA activation expands
Oakley’s newly extended partnership with the PGA of Australia includes a significant expansion of its “beach club” activation zone which proved highly popular last year.
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Gold Coast Sun signs fifth AFLW sponsor
The Gold Coast Suns AFL club has announced Harbour Town Premium Outlets as an official partner of its AFLW squad.
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UnBnd launches NBA backed immersive streaming app
Australian immersive technology company, UnBnd has launched a new mixed reality app in conjunction with the US NBA.
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Adelaide Fringe signs e-scooter deal
The Adelaide Fringe has signed an exclusive e-scooter partner for the 2020 festival, a deal that the sponsor hopes will help secure government permits.
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Dunlop renews Supercars deal for five years
Tyre brand Dunlop has renewed its sponsorship of the Supercars and will be its official tyre supplier until at least 2024.
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Coopers redirect budget away from tennis
Tennis Australia is poised to announce a new official beer partner for Australian Open following the decision by Australian brewer Coopers to end its partnership.
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Deakin University renews Geelong Arts Centre sponsorship
Deakin University has renewed its sponsorship of the Geelong Arts Centre and will support a unique new initiative as part of the renewal.
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ResMed signs major deal with Presidents Cup
Medical equipment company, ResMed has become the sleep health partner of the Presidents Cup golf tournament and will use a series of innovative activations to promote the benefits of adequate sleep through the sponsorship.
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NRL Magic Round returns for 2020 with a major sponsor
The NRL Magic Round will return to Brisbane next year and it appears that an existing NRL sponsor will be aligned with the three-day festival of football.
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