MG Motor Australia joins new Phoenix partners
South East Melbourne Phoenix has signed another new partner in MG Motor Australia, with the car company becoming an official partner of the club for the 2019-2020 season.
Read moreMore latest news - page 665
Kleenheat renews Scorchers WBBL partnership
WA gas company Kleenheat has renewed its principal partnership with the Western Australian Cricket Association, remaining joint principal partner of the Perth Scorchers WBBL team for another year.
Read more
Regulation not the answer to esports’ drinking sponsorship problem, says Sports Geek’s Callanan
Sean Callanan, founder of digital marketing consultancy Sports Geek and CEO of Oceanic Pro League team Gravitas, said sponsoring esports to promote positive messages is the way to combat alcohol marketing in the esports space.
Read more
Firths return to back Sea Eagles
Firths the Compensation Lawyers has returned as the Manly Warringah Sea Eagles’ membership partner for 2020, after last being a corporate team sponsor in 2016.
Read more
South East Melbourne Phoenix signs another partner ahead of inaugural season
Mountain Goat Beer has become the official beverage partner of the National Basketball League’s (NBL) newest team, the South East Melbourne Phoenix.
Read more
Alcohol brands found to be increasingly targeting esports in new research
New research by the Foundation for Alcohol Research and Education (FARE) and the University of Queensland has shown alcohol companies are moving sponsorship budget into esports to take advantage of the lower level of regulation and target esports growing fan base.
Read more
WAU signs naming rights partner for Bathurst 1000
Supercars team Walkinshaw Andretti United has moved quickly to fill its sponsor roster following the recent termination of a major deal, signing NAPA Auto Parts as the naming rights partner for its wildcard entry in the 2019 Bathurst 1000.
Read more
Bose partners with the Wallabies ahead of World Cup
Audio equipment company Bose has become an official partner of the Wallabies and the Australian Sevens men’s and women’s teams in a two-year deal that will result in additional exposure for the brand during Australia’s Rugby World Cup campaign despite not being an official RWC partner.
Read more
New NBA free-to-air broadcast to boost basketball: Loeliger
The new broadcast agreement between SBS and America’s NBA and WNBA will further boost the sports profile in Australia, says NBL Commissioner Jeremy Loeliger.
Read more
Snap Fitness backs Brisbane Lions in deal to benefit members
A record membership in 2019 has helped the Brisbane Lions sign Snap Fitness as its official membership partner for its men’s and women’s teams.
Read more