Rebels chalk up several sponsor wins and forge key strategic alliance
The Melbourne Rebels have overcome several commercial setbacks to secure half a dozen key sponsorships in recent days, including three new jersey partners.Read more
More latest news - page 696
Early-bird rate to the biggest-ever Sponsorship News Conference ends today
As our industry rapidly evolves, the Sponsorship News Conference is the only place to hear from the leading minds of the sponsorship landscape – and today is your very last chance to grab discounted tickets for the not-to-be-missed summit.Read more
HT&E targets esports break-even by 2020 after $4.4 million loss
ASX-listed media company HT&E is closing in on financial stability for its esports venture after recording big start-up and operational losses for Gfinity last year despite "meaningful sponsorship revenue."Read more
Mardi Gras powers up with ethical energy partner
The Sydney Gay and Lesbian Mardi Gras will be carbon-neutral for the first time in 2019 after signing a new partnership with green energy retailer, Powershop.Read more
Rolex signs naming rights deal with SailGP; GreenEDGE set for big sponsorship boost; and more
> Rolex backs inaugural SailGP ahead of Sydney Harbour debut
> A-League expansion team reveals name; appoints Cummins&Partners
> GreenEDGE set for big sponsorship boost
> Pressure on local council after paltry naming rights sum revealedRead more
Qatar Airways takes swing at Emirates' turf with golf deal
Qatar Airways will join forces with Golf Australia for the airline's second major sponsorship in Australia.Read more
Opera Australia diversification pays off with blue-chip sponsors
Opera Australia's increasingly diverse performance and educational programs have yielded new partnerships with APT, Bloomberg and multinational law-firm Gilbert+Tobin.Read more
WAFL continues momentum with Bupa partnership
Healthcare giant Bupa has become the latest blue-chip brand to sign an integrated partnership with the West Australian Football League and will launch a raft of new initiatives to support the deal.Read more
Blues secure Ikon renewal and $15 million funding package
Carlton has secured a five-year partnership renewal with Ikon Services, coinciding with a $15 million funding commitment from the Federal Government that will ensure a redevelopment of the AFL club's home ground.Read more
Shift from exposure metrics to IP will benefit arts and culture: Gemba
The sponsorship industry's growing sophistication in shifting away from exposure and "eyeballs" represents a big opportunity for arts and cultural rights-holders to capitalise on their unique audiences, according to Gemba's Tim Morris.Read more
