Santos extends Tour Down Under principal partnership
Santos has celebrated the tenth anniversary of its Tour Down Under naming rights partnership by adding another three years to its title deal.Read more
More latest news - page 702
Brydens continues NRL sponsorship spree
NRL powerhouse South Sydney has signed two new partners to kick off the 2019 pre-season.Read more
Port Adelaide's "inability to attract joint major partner" hits bottom line
Port Adelaide has recorded a lower-than-expected net profit after failing to sign a co-major sponsor in the 2018 season – though the AFL side is now believed to be close to clinching a big new partnership with an industrial giant.Read more
GC Marathon renews race naming rights deals; signs new hotel sponsor
The Gold Coast Marathon has secured three key renewals, headlined by a long-term extension with sportswear multinational Asics, and signed a new deal with the QT Gold Coast.Read more
Queensland Rugby Union signs two new sponsors
A new partnership between the Queensland Rugby Union and Freedom Road Travel will see the launch of a dedicated travel portal for rugby fans in 2019.Read more
Mardi Gras makes merchandising push with Hush Puppies partnership
Footwear brand Hush Puppies will provide a new stream of community grants revenue for the Sydney Gay and Lesbian Mardi Gras as part of a wide-ranging new partnership with Australia's largest LGBTQI event.Read more
CA installs Beltrame as top commercial and broadcasting boss
Cricket Australia has confirmed long-serving staffer, Stephanie Beltrame, as its new executive general manager of broadcasting and commercial, replacing Ben Amarfio.Read more
Oak Plus and Stihl join Stars sponsorship roster
The Melbourne Stars Twenty20 outfit has recruited two new brands to complete its biggest-ever sponsorship roster.Read more
Bunnings joins growing NBL with a range of new activations
Bunnings marketing boss Keith Murray says the hardware giant will focus on fan engagement opportunities as part of its new partnership with the National Basketball League.Read more
Hyundai becomes first automotive sponsor of RAC Arena
Hyundai has signed a "major new multi-year partnership" with Perth's RAC Arena and will promote its entire range, including its new electric cars.Read more
