HBF to take over NIB Stadium naming rights
HBF will replace rival health insurance brand NIB as the naming rights sponsor of Perth's premier rectangular stadium, which will be rebranded as HBF Park under a new title sponsorship.Read more
More latest news - page 710
Tech start-up to replace Vero as Lions co-major
The Brisbane Lions have secured a left-field partnership, with Queensland-based technology and data company Soow becoming the AFL team's new co-major sponsor.Read more
Mazda and HomeWorld expand Thunder deals; new sleeve sponsor joins
The Sydney Thunder has locked away the three largest sponsorship properties across both its men's and women's Big Bash League after signing extensions with Mazda and HomeWorld and luring a major new partner.Read more
World Surf League beefs up Australian team with new commercial director
The World Surf League has appointed former Billabong and Rip Curl marketing executive Scott Hargreaves as Australia-based commercial director.Read more
FFA sponsorship revenue continues northward trend
Increases in broadcast and merchandising revenue, as well as more than $2 million in new sponsorship, helped Football Federation Australia to record revenue of $132.5m in 2017-18.Read more
Corporate regulator sues former Tennis Australia directors
The Australian Securities and Investments Commission has launched legal action against two former Tennis Australia board members over their failure to run a competitive media rights process in 2013.Read more
Bastion EBA appoints Sydney boss; Supercars naming rights deal ends; and more
> Ex-Telstra sponsorship boss to lead Bastion's Sydney operations
> Preston Hire "exploring options" after ending Supercars naming rights run
> Sports Geek to launch esports team in Oceanic Pro League
> Icon and Seek sponsor Queensland Ballet's China tourRead more
WSC Sports launches Asia Pacific office with former Nielsen boss
Nielsen Sports managing director Guy Port has joined WSC Sports as its first Australian employee to lead the Israeli sports-tech firm's Asia Pacific operations.Read more
Under Armour gains early traction after AFL partnership
US apparel company Under Armour will roll out a content series focusing on the 2019 AFL draft, after signing a long-term alliance with the code.Read more
HSBC headlines new deals as Australian Open tees off
HSBC has extended its global golfing footprint to Australia, signing a new alliance with the Australian Open, which has also struck new and renewed deals with several other sponsors.Read more
