Accor renews and expands exclusive AFL alliance
Hotel multinational Accor has committed to providing employment pathways for female and Indigenous players as part of an expanded AFL alliance.Read more
Hotel multinational Accor has committed to providing employment pathways for female and Indigenous players as part of an expanded AFL alliance.Read more
Baseball Australia has secured men's grooming brand Brut as the first-ever naming rights partner for the Australian Baseball League.Read more
In a partnership eighteen months in the making, QBE will become the first-ever principal partner of the Adelaide Festival Centre, sponsoring a raft of cultural events as well as the historic Her Majesty's Theatre.Read more
Bundaberg-based financial institution Auswide Bank has signed on as the new major sponsor of Queensland Rugby League in a deal reaching from State of Origin down to the sport’s grassroots.Read more
Telstra's director of national sales, Brad Joyner, has been appointed to the top commercial role at the National Basketball League following the exit of prized recruit Matt O'Brien.Read more
ASX-listed services giant Spotless is set to end its naming rights tenure at Sydney Showground Stadium, the home venue of the GWS Giants, Sydney Thunder and Western Sydney Wanderers.Read more
Wilson Security's logo will remain on the caps and helmets of the Hobart Hurricanes following the company's renewal with the Big Bash League side.Read more
The Brisbane Roar has signed a handful of new partners, including rental brand Thrifty, which will become the team's new front-of-shorts sponsor.Read more
Newstead Brewing Company has signed its third sporting partnership, linking with the Brisbane Bullets in the NBL's first craft beer deal.Read more
Cricket Australia's commercial and digital boss, Ben Amarfio, will leave CA immediately as part of a widespread executive overhaul designed to "signal a new chapter" at the embattled organisation.Read more