With less than a month until the Sponsorship News Conference returns to Brisbane, time is running out to grab your tickets and join speakers from Westpac, MinterEllison, Queensland Ballet and more.Read more
ISPS Handa has renewed its naming rights partnerships with two of Australia's highest-profile golf tournaments, Melbourne's World Cup of Golf and the World Super 6 Perth.Read more
The Australian Museum has struck innovative partnerships with Bunnings and Fyna Foods to promote and fund an ambitious national campaign, also backed by IBM.Read more
Touch Football Australia will post significant commercial revenue growth this year after signing seven new corporate partners in the first half of 2018, says CEO Steve Mitchell.Read more
Alcoholic beverages multinational Lion has partnered with the Gold Coast's Pan Pacific Masters Games in a wide-ranging deal that includes naming rights to several marquee events.Read more
Two of the Perth Wildcats' key partners have signed extensions as preparations heat up for the 2018-19 NBL season.Read more
Magellan will "pursue an alternative marketing strategy" after its ill-fated Cricket Australia sponsorship, which it terminated after coming in to "jarring conflict" with CA, alleges chairman Brett Cairns.Read more
Steggles will work with Greenroom Digital and M&C Saatchi Sport & Entertainment to further develop its innovative 'Women in League' Roosters campaign for a second year after generating strong results from last season's activation.Read more
Fairfax Events has secured its strongest-ever partnership roster for Sydney's City2Surf, which will attract in excess of 80,000 participants this weekend.Read more
The AFL and Google have quietly struck a new partnership aimed at promoting the tech giant's new Home Mini device through a series of experiential activations at marquee MCG fixtures.Read more
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