Wildcats momentum builds as HIF re-signs
Health insurer HIF has signed a long-term renewal with the Perth Wildcats, and the NBL powerhouse is confident its other major sponsors will soon follow suit.Read more
Health insurer HIF has signed a long-term renewal with the Perth Wildcats, and the NBL powerhouse is confident its other major sponsors will soon follow suit.Read more
Blood UTD will encourage rights-holders to approach sponsorship acquisition more creatively as part of the agency's expansion into commercial strategy consulting for sports clubs.Read more
The AFL has made its long-awaited esports entry, today announcing a new state of origin-style esports tournament as part of a joint-venture with esports developer Riot Games.Read more
Ashley Klein, Collingwood's long-term commercial and partnerships boss, is set to leave the Magpies to become Hawthorn's first chief commercial officer.Read more
Samsung's recent sponsorship resurgence has continued, with the consumer electronics giant today renewing its major partnership with Canberra science and technology museum, Questacon.Read more
The Western Force and Toyota will join forces ahead of the inaugural World Series Rugby tournament, which has secured last-minute broadcast deals with the Seven Network and Fox Sports.Read more
Manly Sea Eagles club bosses are lobbying to save their major sponsor, and have written to Prime Minister Malcolm Turnbull asking him not to legislate the gambling company out of existence.Read more
Mastercard will roll out a major activation featuring augmented reality and other new technology as part of its new partnership with IMG's Mercedes-Benz Fashion Week AustraliaRead more
The Melbourne Rebels will launch a suite of new community engagement programs as part of a new partnership, which Rebels boss Baden Stephenson claims is the largest in Super Rugby history.Read more
The man behind Surfing Australia's commercial and digital transformation, CEO Andrew Stark, will join the World Surf League as its first Australian boss.Read more