Essendon throws its hat in the eSport ring
The Essendon Football Club has become the second professional sporting team to get involved in eSports following its acquisition of professional eSports team, Abyss.Read more
More latest news - page 781
Sydney Symphony Orchestra launches innovative education partnership with Credit Suisse
The Sydney Symphony Orchestra has signed an innovative deal with the Australian arm of global financial services company Credit Suisse, to fund a world-class music education program for primary school students from low socio-economic areas.Read more
Future CPA sponsorships will need full ROI story
Major accounting peak body the CPA will need to demonstrate a much clearer ROI from any sponsorships it enters into in the future, after recommendations made by the independent review of the body’s governance practices.Read more
New deals for Fujitsu General, Amart , Sunshine Coast Lightning; plus more
> Fujitsu General expand Bombers deal to cover VFLW outfit
> Amart sponsors Sydney Thunder’s men and women
> Sunshine Coast Lightning sign Springfree Trampoline
> Shaw and Partners to sponsor the Sea Eagles
> NAB back Special Olympics Australia
> 23Red Racing signs major partnerRead more
Rebel renews WBBL for three seasons
Sporting goods retailer, Rebel, has renewed its sponsorship of Cricket Australia and will be the naming rights sponsor of the Women’s Big Bash League (WBBL) for three seasons.Read more
PGA snares major deal with car rental company – renews and strengthens RACV partnership
The PGA of Australia has signed a new multi-year partnership with the Australian operator of one of the world’s largest car rental companies.Read more
ACCC waves Foxtel/Foxsports merger through – says competition for sports rights not diminished
The ACCC has concluded that allowing Foxtel to merge with Fox Sports and operate as a combined entity won’t diminish competition in the sports rights market.Read more
Netball inks uni deal
Netball Australia is the latest sport to sign a key partnership with a tertiary institution, with a three-year deal with Deakin Unversity.Read more
Strong commercial revenue helps Western Bulldogs to become debt free
The Western Bulldogs is debt free for the first time in more than forty years after a record contribution from commercial partnerships and strong growth in membership and attendance.Read more
Surf Live Saving Australia teams up with Havaianas and reviews sponsorship strategy
Surf Life Saving Australia will launch a new fundraising initiative with iconic thong brand Havaianas and is also set to launch a review of its national sponsorship strategy.Read more
