Supercars on-track for record year after influx of deals Tuesday, 28 Feb 2017 09:22pm The Supercars Championship has added at least three new partners and renewed a handful of existing sponsors in the lead in to the season-opening Clipsal 500. Read more
Crows; Demons secure key renewals Tuesday, 28 Feb 2017 09:07pm The AFL's Adelaide Crows and Melbourne FC have each upsold existing partners into new assets as part of renewal negotiations. Read more
XBlades spree continues; Schick joins RLWC2017; and more Monday, 27 Feb 2017 09:23pm > Netball Australia lands $600k partnership > Schick expands NRL deal as MCN secures raft of broadcast sponsors > TAC to review Geelong deal after Selwood caught speeding > Bowe recruited to lead partnerships at BauerWorks > XBlades further expands AFL portfolio with naming rights deal > Tennis Australia's Laver Cup breaks ticketing record Read more
Broncos sponsor revenue continues northward trend Monday, 27 Feb 2017 09:14pm The publicly-listed Brisbane Broncos has extended its tenure as the NRL's top sponsorship revenue generator, with a 7% increase in sponsorship helping it to a bumper near-$3 million profit. Read more
QPAC momentum continues with MinterEllison deal Monday, 27 Feb 2017 09:02pm MinterEllison will become the inaugural principal partner of the Queensland Performing Arts Centre's International Series as part of a new tie-in between the law-firm and arts venue. Read more
Suns executive Pamenter returns to IMG Monday, 27 Feb 2017 08:46pm Senior commercial executive Paul Pamenter will step down from his role at the Gold Coast Suns to re-join IMG as director of sales and marketing. Read more
NRL sponsor revenue surges $15m after staff restructure Friday, 24 Feb 2017 09:14pm The NRL's move to bring sponsorship sales in-house has been vindicated in its financial results, with sponsorship revenue rising 55% year-on-year in the first season of the scheme. Read more
Tigers coax luxury audio brand into first AFL deal Friday, 24 Feb 2017 09:11pm Bang & Olufsen has made a rare foray into the local sponsorship market, agreeing a two-year partnership with the AFL's Richmond Tigers. Read more
NRMA backs Wanderers despite fan controversy Friday, 24 Feb 2017 09:11pm NRMA Insurance has backed the A-League's Western Sydney Wanderers despite concerns over an offensive fan banner, though a second major sponsor is "considering" the future of its partnership with the club. Read more
NAB, Suncorp and Cricket Australia executives to speak at May's Sponsorship News Conference Friday, 24 Feb 2017 04:13pm Sponsorship News has assembled a stellar lineup of speakers for our Melbourne conference in May, for what will be a must-attend event for Australian sponsorship and sports marketing professionals. Read more
