Tag Heuer returns as PGA time partner Thursday, 24 Nov 2016 05:50pm Swiss watch company Tag Heuer has renewed its partnership with the PGA of Australia and will remain official tour watch and tournament timekeeper for the next three years. Read more
Macquarie University renews Sydney FC deal for five years Thursday, 24 Nov 2016 05:06pm Macquarie University has renewed its sponsorship of the Sydney FC A-League team and will be an official partner for at least the next five years. Read more
Adelaide Festival attracting more local business Thursday, 24 Nov 2016 04:04pm The Adelaide Festival has increased its number of local sponsors by 65% following a campaign called #IChooseSA that generated increased support from local businesses. Read more
Chemist Warehouse strikes a deal with Collingwood’s netball Thursday, 24 Nov 2016 04:02pm Chemist Warehouse will continue as a sponsor of netball in Australia after signing as a co-major partner of Collingwood's entrant in the Super Netball League. Read more
BLK apparel partners “hoping for delivery as planned” Wednesday, 23 Nov 2016 08:58pm Sporting organisations caught up in the BLK collapse are working with the company's administrator, and still expect at least some product to be delivered under their supply deals. Read more
More sponsorship flexibility needed with new women’s leagues: Collingwood CEO Wednesday, 23 Nov 2016 08:57pm The CEO of the Collingwood Football Club says it could generate significantly more revenue from its two new women's professional teams if the governing bodies allowed more flexibility with the teams' sponsorship structures. Read more
nudie juice renews Sydney Kings deal Wednesday, 23 Nov 2016 08:45pm Fruit juice brand nudie juice has renewed its sponsorship of the Sydney Kings NBL team for another season. Read more
Adelaide Oval renews match day fan engagement deal Wednesday, 23 Nov 2016 08:43pm Adelaide Oval management has renewed its contract with match day fan experience specialist, KOJO for another five years. Read more
New deals for Surfing Victoria and Surfing NSW Wednesday, 23 Nov 2016 07:47pm Kinesiology tape brand RockTape has signed a two-year deal with Surfing Victoria and Havaianas has become a sponsor of Surfing NSW. Read more
NAB getting a kick out of women’s AFL participation Tuesday, 22 Nov 2016 08:18pm NAB is reaping the benefits of its AFL Auskick program, with participation in the sport, particularly among women, surging dramatically during the year. Read more