Mercedes offers key loyalty benefits to owners for World Cup of Golf Thursday, 03 Nov 2016 08:09pm Mercedes Benz owners will receive their own designated car park and exclusive access to an interactive engagement area in the tournament village, as part of the company's premier sponsorship of the upcoming World Cup of Golf in Melbourne. Read more
McDonald Jones add the Knights to its program Thursday, 03 Nov 2016 08:09pm Hunter based home builder, McDonald Jones has expanded its regionally focused sponsorship program to include the Newcastle Knights NRL club. Read more
How to sell cars through football sponsorship Thursday, 03 Nov 2016 08:08pm Nissan global marketing chief Roland de Vries has a clear strategy on how to create value from the company's football sponsorships and it's based on taking a long-term approach, and engaging fans with interesting content rather than direct sell messages. Read more
Samsung using viral videos in new education campaign Thursday, 03 Nov 2016 07:59pm Samsung Electronics Australia is leveraging its partnership with Questacon – The National Science and Technology Centre, in a new initiative to raise awareness of the role science, technology, engineering and maths (STEM) play in future career paths. Read more
Mars becomes Renegades major sponsor Wednesday, 02 Nov 2016 08:14pm The Melbourne Renegades Big Bash League team has signed confectionery giant Mars Chocolate Australia as its principal partner. Read more
Cricket NSW re-signs safe driving sponsor Wednesday, 02 Nov 2016 08:12pm Cricket NSW has renewed its partnership with Transport for NSW for the innovative "Plan B nightwatchman" safe driving campaign. Read more
Cowboys complete kit sponsorship with more renewals to come Wednesday, 02 Nov 2016 08:10pm The North Queensland Cowboys NRL club will head into the new year with all kit sponsorship sold for next season. Read more
West Coast Fever strike deal with the City of Perth Wednesday, 02 Nov 2016 08:10pm Netball WA's entrant in the new National Netball League, the West Coast Fever, has struck a deal with the City of Perth that will see the team play four of its seven home matches at the new Perth Arena. Read more
Port Adelaide and Suns seek new co-majors Tuesday, 01 Nov 2016 04:20pm The Port Adelaide Football Club is on the hunt for a new co-major sponsor following the departure of Energy Australia. Read more
Bunnies finalising major deals and welcoming three new sponsors Tuesday, 01 Nov 2016 04:19pm The South Sydney Rabbitohs NRL club expects to finalise a raft of sponsorship renewals in the coming weeks and will also welcome a few new major partners to the club. Read more
