NBL swaps apparel suppliers; Taipans renew principal sponsor
US-based vintage sportswear brand Mitchell & Ness has won NBL apparel rights from ISC, while NBL franchise Cairns has secured a long-term renewal with its principal sponsor.Read more
More latest news - page 913
Gold Coast Marathon in landmark Chinese deal
Chinese digital media conglomerate, Sina Sports, will partner with Tourism and Events Queensland and the Gold Coast Marathon to boost the event's exposure and tourism appeal in China.Read more
Waratahs swing to loss but sponsorship holds steady
The NSW Waratahs Super Rugby side has posted a $720k loss after declines in match-day, membership and ticketing revenue, but the Tahs arrested a decline in sponsor revenue with several new deals.Read more
Government decision a blow to William Hill sponsor strategy
A key part of William Hill's Tennis Australia sponsorship is set to be blocked, with the Federal Government today announcing its intention to close the loophole on instant 'in-play' betting technology.Read more
ARU revamps digital; Swisse rolls out Hawks activations; and more
> ARU launches new digital platforms with Accenture support
> Swisse ramps up Hawthorn leveraging
> Grassroots sport wins big in Victorian budget
> Rowing Australia links with Tempur
> Centre for Social Impact appoints engagement director
> Art Gallery's BHP partnership takes out state awardRead more
Virgin throws resources behind Supercars in naming rights deal
Virgin Australia has been confirmed as the first naming rights sponsor of the Supercars in more than a decade, and the airline is set to borrow multiple elements from its AFL deal to leverage the Championship's travelling fan-base.Read more
Woolies takes on Mark of the Year in expanded AFL deal
Existing AFL sponsor Woolworths has upgraded its partnership with the code to include naming rights to the popular Mark of the Year fan competition.Read more
Dentsu Aegis merges shops to create dominant sponsorship, experiential agency
Dentsu Aegis Network has merged prominent sponsorship agency Team Epic and activations shop ApolloNation with its global MKTG brand, creating the largest sports marketing and experiential agency in Australia.Read more
Sponsorship and donations boost Melbourne Festival revenue
An increase in cash sponsorship and record box office sales helped the Melbourne International Festival of the Arts swing to a surplus of close to $1 million in 2015.Read more
Golf Australia adds marketing director
Golf Australia has appointed former Repucom, Deloitte and Gemba marketer Danny Bowerin to the new position of marketing director.Read more
