> Cricket NSW commercial boss steps down
> New building partner for Crows
> Nine elevates partnerships director to new role
> The Star joins Taronga Zoo in $1.5m deal
> Dockside Group partners with BulldogsRead more
Geelong is now the sole Victorian AFL club yet to sign with the Victorian Responsible Gambling Foundation, with Melbourne becoming the latest club to reject gambling sponsorship this week.Read more
The Queensland Symphony Orchestra and Queensland Theatre Company both posted operating profits in 2015 following record levels of commercial support.Read more
Sydney Airport has become the first brand to partner solely with the Australian Rugby Union women's Sevens team and the ARU has also added a new Wallabies partner.Read more
Essendon has received a major vote of confidence from co-principal sponsor Kia, with the car-maker extending its partnership until 2019.Read more
TEDxSydney has chalked a record level of sponsorship support for the second year in a row, adding new partners including Qantas and Toyota Prius to its already formidable portfolio.Read more
Coon Cheese will take its new multi-year Swimming Australia partnership on the road, with a travelling 'toastie truck' to raise funds for grassroots swimming programs around the country.Read more
The Crown Resorts Foundation and The Packer Family Foundation will inject up to $25 million in arts and cultural partnerships with rights-holders in Melbourne and Perth as part of a new philanthropic program.Read more
Bundaberg Rum will return to the NRL as naming rights sponsor of its blockbuster Saturday night fixtures after a three-year hiatus from sports sponsorship.Read more
Essendon will part ways with sportswear giant Adidas at the end of the 2016 AFL season, with the Bombers planning a major restructure of its apparel, footwear and merchandising assets.Read more
Copyright © Prickly Pair Media 2026 • ABN 54 658 014 049 • Terms of use • Privacy policy.
Sponsorship News is a Prickly Pair Media Pty Ltd publication.
Prickly Pair Media respects the traditional custodians of the ACT, the Ngunnawal people. We acknowledge the stories, traditions and living cultures of Aboriginal and Torres Strait Islander peoples.