REA Group joins Swans in rare partnership Monday, 14 Mar 2016 09:29pm Sydney Swans boss Andrew Ireland has backed the club to maintain its code-leading commercial growth following an innovative new partnership with realestate.com.au. Read more
Mazda rolls out netball, musical theatre deals Monday, 14 Mar 2016 09:21pm Mazda has signed new partnerships with Netball South Australia and the national touring musical Ghost. Read more
AEG Ogden makes foray into sports ownership Monday, 14 Mar 2016 08:52pm Australia's largest stadium operator, AEG Ogden, has taken ownership of the Sydney Kings and appointed a senior Brisbane Broncos executive to lead the NBL franchise. Read more
Museum Victoria secures Jurassic World partners; Brumbies sustain growth; and more Friday, 11 Mar 2016 09:10pm > Blue-chip supporters for Museum Victoria's Jurassic World > Taste of Sydney lands Etihad, Optus deals > New partners as Brumbies sustain growth > Volleyball Australia secures new deals after GC2018 boost > Tabcorp agrees eight-year renewal with VRC > Rio Tinto backs Sculpture by the Sea Read more
Cronulla secures stadium deal as sponsorship tops $6m Friday, 11 Mar 2016 08:54pm Southern Cross Group Services has signed on as naming rights sponsor of Shark Park in a deal that will see the integrated services company take over Cronulla's facilities management and services contracts. Read more
Sponsor connection shores up Lions’ major slot Friday, 11 Mar 2016 08:54pm AFL side Brisbane has secured Camperdown Dairy International, a subsidiary of long-term Lions sponsor the MCG Group, as its new co-major partner. Read more
Sponsor bonanza for Dockers Thursday, 10 Mar 2016 09:27pm AFL club Fremantle has secured new sponsorships with banking, insurance and energy brands to further bolster its strong revenue growth in 2015. Read more
Samsung tightens focus on surfing with Fitzgibbons renewal Thursday, 10 Mar 2016 09:16pm Samsung has fine-tuned its partnerships strategy, expanding its ambassador deal with surfing star Sally Fitzgibbons and pulling back from one of its highest-profile local sponsorships. Read more
Glory targets $4m sponsor revenue Thursday, 10 Mar 2016 09:16pm Perth Glory boss Peter Filopoulos is confident a raft of new sponsorship assets and the likely end of Hyundai's exclusivity in the car category will allow the A-League club to double sponsorship revenue by 2020. Read more
Crows sign TV show title sponsor after swinging to $1.5m profit Wednesday, 09 Mar 2016 09:20pm AFL side Adelaide has continued its commercial momentum, securing a new deal with Chemist Warehouse after posting a near-$2 million financial turnaround in 2015. Read more
