AFL fans more likely to be satisfied NAB customers; GC2018 lands fifth sponsor; and more Tuesday, 01 Mar 2016 09:29pm > Google MD to oversee sponsorship at ANZ > AFL fans more likely to be satisfied NAB customers > Australian Open tennis reveals record metrics > Gold Coast Commonwealth Games lands fifth sponsor > Surfing Australia renews ties with key partner Read more
Opera House launches digital transformation with Adobe Tuesday, 01 Mar 2016 09:11pm The Sydney Opera House has signed a new partnership with Adobe, that aims to overhaul its digital marketing strategy and engage audiences more effectively across all social media channels. Read more
Netflix to launch first local sporting alliance Monday, 29 Feb 2016 09:22pm NRL outfit Manly has unveiled a content and activations partnership with Netflix, in the streaming giant's first sponsorship in Australian sport. Read more
Giants sponsorship hits record levels Monday, 29 Feb 2016 09:19pm The GWS Giants' sponsorship revenue rose by more than $750,000 in 2015, and helped the AFL's youngest team squeak past break even prior to depreciation. Read more
Intrust Super crosses border with naming rights deal Monday, 29 Feb 2016 09:19pm Intrust Super will expand its support of rugby league to include naming rights of the NSWRL's elite cup competition, a property it already sponsors in Queensland. Read more
Swisse partners with Super Rugby and Cycling Australia Friday, 26 Feb 2016 09:27pm Swisse Wellness has expanded its Australian Rugby Union deal to include Super Rugby and added a new alliance with Cycling Australia as it continues to invest in its sponsorship portfolio. Read more
Art Month Sydney lands major deals; Senior appointments in netball and cricket, and more Friday, 26 Feb 2016 09:11pm > Art Month Sydney lands key partners > Team Epic former GM joins Cricket Victoria as commercial boss > IMG's surfing festival returns sans title sponsor > More title sponsors confirmed on eve of Supercars season > Netball Australia appoints first CEO for fundraising arm > Pirtek maintains $70k charity fishing sponsorship Read more
Broncos stretch lead at top of NRL money-pile Friday, 26 Feb 2016 06:40pm The Brisbane Broncos posted an 8% bump in sponsorship revenue during 2015 despite a "challenging" market, and the publicly-listed club delivered a record net profit of $2.56 million. Read more
BMW expands cultural portfolio with Sydney Symphony Thursday, 25 Feb 2016 09:31pm BMW has linked with the Sydney Symphony Orchestra following a successful initial sponsorship with the SSO's Melbourne counterpart. Read more
Powerade offloads NRL match-ball duties to Schick Thursday, 25 Feb 2016 09:13pm Schick Hydro will replace Powerade on the NRL's match-ball from 2016 in a rare sponsorship for the shaving brand. Read more