Saints pick up new co-principal partner Friday, 27 Nov 2015 St Kilda has confirmed Pepper Money, the new lending business of diversified financial services firm the Pepper Group, as its new co-major partner. Read more
Telstra fights off rivals to retain NRL title rights Friday, 27 Nov 2015 Telstra will hold naming and digital rights to the NRL into the next decade after a rapid round of negotiations secured a bumper $1.8 billion media and broadcast deal for the code. Read more
No Supercars hangover for JD's with golf deal Thursday, 26 Nov 2015 Jack Daniel's has signed on as official partner of the Australian Open on the eve of the golf tournament - and just a day after announcing it would depart its largest local partnership. Read more
St Kilda on verge of co-major; targets 40k members Thursday, 26 Nov 2015 AFL side St Kilda is set to unveil a new major sponsor to replace LEDified after announcing a record pre-Christmas membership uptake for the second season running. Read more
Basketball Australia nets grassroots title deal after year of transition Thursday, 26 Nov 2015 Basketball Australia has scored property management firm Vicinity as naming rights sponsor for one of its key initiatives, providing a sorely-needed revenue boost for the organisation. Read more
Melbourne FC posts healthy sponsorship increase Wednesday, 25 Nov 2015 AFL club Melbourne's sponsorship and corporate hospitality revenue rose above $8 million for the first time in several years in 2015, with the club reaping the benefits of a full suite of sponsors. Read more
Jack Daniel's calls time on Nissan Motorsport deal Wednesday, 25 Nov 2015 Jack Daniel's will not renew its naming rights sponsorship with Nissan Motorsport at the end of the year, bringing the brand's nine-season presence in the V8 Supercars to a close. Read more
WBBL unveils first naming rights sponsor Wednesday, 25 Nov 2015 Rebel Sport will become the inaugural principal sponsor of the Women's Big Bash League as part of a new wide-ranging partnership between the retailer and Cricket Australia. Read more
Caltex deal close but FFA sticks to its price Tuesday, 24 Nov 2015 Football Federation Australia has denied reports that it's on the verge of a deal with Caltex as naming rights sponsor for the Socceroos, and says it is still talking with a number of other parties. Read more
Philanthropy outstrips sponsor growth for Art Gallery of NSW Tuesday, 24 Nov 2015 The Art Gallery of NSW posted strong sponsorship growth in the 2015 financial year and donations more than doubled, helping the venue to a $21.2 million surplus. Read more
