Clutch of new partners for Raiders Friday, 20 Nov 2015 The Canberra Raiders NRL side has agreed a new jersey partnership and is set to announce at least two additional deals in coming weeks. Read more
MotoGP records 26% sponsorship boost after strategy shift Thursday, 19 Nov 2015 The Australian MotoGP posted its largest-ever year-on-year sponsorship increase in 2015, driven by a new marketing strategy that also boosted attendance at the event. Read more
Brydens continues to splash cash in NRL Thursday, 19 Nov 2015 Law-firm Brydens now sponsors one quarter of NRL teams after re-signing and increasing its spend with the Sydney Roosters. Read more
Google links with Sydney Symphony Thursday, 19 Nov 2015 The Sydney Symphony Orchestra has become the first classical music company in the Asia-Pacific region to join Google's music platform. Read more
Secret Sounds Connect sets up new staff and division Wednesday, 18 Nov 2015 Australia's largest festival-focused partnerships agency, Secret Sounds Connect, has ramped up its content operations and appointed a handful of new staffers. Read more
Focus on Jaguar after Land Rover firms up rugby platform Wednesday, 18 Nov 2015 After committing one if its brands to a long-term sponsorship platform, car manufacturer Jaguar Land Rover is now working to identify similar opportunities for its luxury marque. Read more
ANZ Stadium and Destination NSW take honours at top events awards Wednesday, 18 Nov 2015 Destination NSW and ANZ Stadium have won the 2015 Australian Event Award's major prize and best sponsorship gong for their work on Tottenham Hotspur's local tour. Read more
Richmond, Hawks both post healthy profits Tuesday, 17 Nov 2015 Richmond and Hawthorn have both posted strong profits and sponsorship growth in the 2015 season. Read more
Rivals to share sponsor for inaugural Women's Big Bash Tuesday, 17 Nov 2015 The majority of Women's Big Bash Twenty20 teams have opened their sponsorship accounts, with five franchises confirming new partners for the inaugural WBBL season. Read more
Laneway cashes in on youth appeal with Topshop, Pandora deals Tuesday, 17 Nov 2015 Fashion retailer Topshop and digital streaming service Pandora Radio will partner with national indie music festival Laneway in 2016. Read more
