Leading law-firm continues sponsorship expansion
Slater and Gordon has upgraded its partnership with the Western Bulldogs to include the coaches partner category.Read more
More latest news - page 988
Trio of partners for embattled Titans
The Gold Coast Titans NRL side has signed a trio of new partnerships for key jersey assets and is continuing to hunt for a principal sponsor.Read more
Volkswagen targets AFL grassroots; million-dollar grants program opens; and more
> Volkswagen to target grassroots AFL through Swans activation
> Financial services brand opens $1m funding programs
> Casino builds on long-standing Cowboys alliance
> Guardian AU signs first local partnership
> Nine secures Touch Football World Cup rightsRead more
Crows post multi-million dollar commercial revenue increase
The Adelaide Crows AFL side has posted an operating loss of $408,000 in 2014 despite boosting all commercial revenue streams - including an increase of more than $2m in its sponsorship and fundraising revenue.Read more
New commercial structure at Waratahs
The NSW Waratahs have appointed a former senior marketer at Levis and CUB as the first chief commercial officer for the franchise as part of a wider restructure by the Super Rugby side's new CEO.Read more
Breville targets consumers through festival partnership
Home appliances brand Breville will return as a major sponsor of Sydney's Aroma Festival to capitalise on the large volume of foot-traffic through the event's Rocks precinct.Read more
V8 Utes lands naming rights deal after vehicle changes
V8 Ute Racing, one of the most popular Supercars support categories, has signed a co-naming rights sponsor ahead of its change from sedan-based utes to heavier duty vehicles in 2016.Read more
Rebels sponsorship falls as ARU fights to support the code in Victoria
The Melbourne Rebels Super Rugby side posted $3.2 million in sponsorship revenue in 2014, a drop of more than 25% from the previous year, according to the annual report of the Australian Rugby Union.Read more
New commercial heads at Cricket Queensland, Brisbane Lions
Brisbane has become the latest AFL side to install a chief commercial officer, appointing former Carlton staffer Anthony Barham, while the Lions' long-serving head of commercial Phil Rigby is set to join Queensland Cricket.Read more
Fremantle and Supercars formalise education partnerships
AFL side Fremantle and the V8 Supercars Championship have become the latest rights-holders to sign resource-sharing alliances with education providers.Read more
