Subscription content

Sponsorship News is a subscription-based news service. You must have a current subscription and be logged in to access this article:

USA juggernaut Fanatics LLC loses trademark appeal in David v Goliath victory for Australian brand

US sports merchandise giant Fanatics LLC has suffered a major setback in Australia after losing a trademark case that prevents it from selling its Fanatics-branded apparel in the country.

Login to access article

If you are not a subscriber and would like to arrange a free trial or subscription, please click on one of the buttons below.

ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?